Encourage your clients to write online reviews and make sure you reply to each and every review. This is another way that will play a big role in improving your visibility in the search results. Don’t mind the negative reviews. Instead of getting mad, reply to them positively promising to improve your service delivery. The reviews should always come from outside.
Positive reviews improve your search visibility. For the reviews to make an impact they must be authentic, don’t try to fool google it always know. Provide your clients with different sites where they can post the reviews to make sure that your business is diversified which is a key to improvement of search visibility. Thank the customers who leaves positive reviews and appreciate the feedback of those who leave negative reviews. Get in contact with them in order to get to the root of the matter.